Friday, July 29, 2005

A simple way to get your airbrush products noticed

Hi Guys and Girls,

It has been a little while since I have given some airbrush marketing tips. Forgive me.

Anyway, I was in Bangkok recently for a holiday and being me, I like to watch. I love looking at small stall holders. Yeah, I know you can see things that you shouldn't, but these guys mean business. If any of you have been to Bangkok, you will know that these guys are what you need in business...HUNGER! Yes..they are EAGER for the sale. Sometimes no sales means no eat. Now that would motivate everyone!! But I digress.

While watching a small stall holder, I was wondering how, on a street of 20 stalls, he attracted buyers like Brad Pitt attract chicks! It was incredible. People were literally throwing him money. I have never seen such mayhem. It could of been classified a stampede. Again I digress.

I got the chance to ask him, how he created all this attention. That was after I too bought one of his items. His answer? "Buzz". "Buzz"?? And I finally realised. Yes, he got people into a frenzy well before they went to his stall. He created such a presale "buzz", that everyone had to have his product (and his product was a small, handmade wooden elephant! Yes the same as other stall holders)

So my question to you. What are you doing to create a "BUZZ" in your airbrush business? Could it be free giveaways? Or a limited edition airbrush item that will not be repeated? How about offering something crazy.

Tip : A FREE way of creating "BUZZ" on the net is to place classified ads. I can't believe it, but Yahoo lets you do this. It only takes seconds to place a free ad on Yahoo, and because of its obvious recognition, your chance of getting your ad seen is quite high. I still can't believe such a big company like Yahoo allows you to place an ad for free. Nevermind..lets not complain.

Go to Yahoo Classifieds and start creating a "BUZZ".

Roger
www.makemoneyairbrushing.com

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