Tuesday, March 15, 2005

Who Is Your Target Market - The Airbrush Artist

A target market is a group of people that you will spend your time and money on to sell your product and service to. For instance, your target market might be adults who love to wear outrageous and fanciful t-shirts. Or it could be college students who love to be different from the rest. Another could be children who love to dress up and have their face painted. All these are different target markets.

What is your target market?
You need to work out what market you want to target. You also need to know everything there is to know about your potential customer. How old are they, what are their interests, how much income do they earn, what do they like, where do they live, what do they watch, what hobbies do they have? You also need to look at what location they are in. Are they close to you or will I go to them? These are important questions that you can ask yourself. By working out your target market, you will find that it will be easier to sell to them and therefore, make money.

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